An Italian Creative Agency and RankLab Studio have joined forces, to provide easy to access and elegantly designed website that are also easy to handle trough backend management, and to provide proper page optimizing and positioning on search engines.
It is our belief that investments on the Internet must grant a real gain, such as to justify your investments. Therefore a useful website, a successful one, must use the most appropriate web marketing tools available for your trade, but must also be a pleasant site to surf in. A common mistake many enterprises do, once their site is on line, is not to update it, and poor search engine positioning However, this is not enough. A successful website must be designed looking forward for technical evolution. It must be showing all possible resolutions, and must be viewable with all browsers. And handicap bearers must be able to enjoy it as well.
However, ease of access doesn’t mean anything to search engines. Google doesn’t care if your web designer is a graphics wizard and a style sheet master. A web site is a cheap but very powerful promotion tool, working for you 24/7, but only if it is able to convey users from the web and turn them into customers. This can only achieved trough correct search engine positioning to obtain the best possible ranking. You must beat your competitors. Essential points are for a successful website are: